I want to create something that can bring the joy of dining and cook back to our life. I have a workaholic lifestyle friend who is currently working as software developers. He never cooks by himself and he sometimes even doesn’t have enough time to enjoy his meal. Soylent, a beverage which contains protein, carbohydrates, lipids, and micronutrients that our body need for a whole day, has become one of the best solutions for him instead of keeping skipping meals and eating microwave food. I agree that’s a better option than fast food since Soylent doesn’t just provide you calories. Instead, it gives every nutrition you need.
However, in my view, I think having soylent as the primary food source of our daily life is a palliative way to squeeze more time in our overloading life. In the long term, I don’t think it’s beneficial for us. It’s a panacea which can make you alive and only cost you a few minutes, but it also makes you lose the chances of enjoying meals once you’re relying on it. Eating food is one of the best things in our life. It’s pathetic to consider food as nutrition only instead of a beautiful experience.
Hence, what I aim to do is I want to create a fun experience to mitigate this phenomenon. I want to bring the happiness of eating and cooking back to our life. There are existing services like Blue Apron which provides package contains ingredients and also include suggested step-by-step recipes. I want to create something more than that. Allowing people to plant their ingredient is what I am thinking of.
In a nutshell, in the industrialized farming era, I want to let people enjoy the process of growing the ingredients they need, cook them, and then eat them.